How to Deal with Changes to Your Google Business Profile

Do you have a Google Business Profile? It’s important for local businesses. But sometimes Google changes the info without telling you. Here’s what you can do:

 

  1. Know How Often Google Updates: Google often tweaks your business info, like opening hours or phone numbers. They do it throughout the year, with more changes in November, December, and before Easter.
  2. Watch Out for Unexpected Updates: Google doesn’t always let you know when they change your profile. Small changes, like removing a “TM” from your brand name, might not seem like a big deal, but they can affect your business.
  3. Where Google Gets Its Info: Google checks different places to update your profile, like your website, other websites, and info from users.
  4. Keep Your Info Consistent: Make sure your business name, address, and phone number are the same everywhere online. This helps Google get it right and prevents mistakes.
  5. Listen to User Feedback: Google pays attention when users give feedback about your business info. They might ask for proof or more details to make sure the info is correct.
  6. Build Trust with Good Reviews: Positive reviews from customers can help Google trust your business info more. So, encourage happy customers to leave reviews.
  7. Stay on Google’s Good Side: Google uses smart tech to spot fake or spammy info. So, play fair and follow the rules to keep your profile safe.
  8. Be Clear about Your Business: Make sure Google knows exactly what your business is about. This helps them show the right info to people looking for your services.

By following these steps, you can make sure your Google Business Profile stays accurate and helpful for your customers.

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