Keep Your Marketing Strong in Tough Economic Times with Insights on Consumer Behavior, Market Analysis, and Long-term Positioning Economic downturns bring uncertainty and changes in user behavior that impact markets and forecasts. They also affect how resources are allocated to marketing activities. No two recessions are the same, so marketers face new challenges each time. …
Learn how to use trends to make your SEO content better and get more people to notice your brand. Trending topics are popular or new discussions online. In SEO, trends help you reach more people when they are most interested. Using trends in SEO can make your brand more known and different from others. Here …
5 Ways to Add Trends to Your SEO Content Strategy Read More »
There’s a scam happening with Google Maps and Google Business Profiles. Competitors can change your business location on Google Maps, which can hurt your rankings. Scammers use the “Suggest an edit” feature to move your business pin to a new location. When this happens, Google thinks your business has moved, and your rankings can drop. …
The Google Maps Pin Scam: A New Threat to Your Google Business Profile Read More »
Stay Ahead with a New SEO Approach SEO is changing fast. Recent updates and a big document leak have shaken things up. But with change comes a chance to grow. To succeed now, you need to balance link building, technical SEO, and conversion rate optimization (CRO). Why Link Building Matters Link building helps your website …
The Perfect SEO Strategy: Link Building, Technical SEO, and CRO Read More »
In 2024, nearly 60% of Google searches end without any clicks. Specifically, 58.5% of searches in the U.S. and 59.7% in the EU don’t lead to users clicking on any results. This phenomenon, known as zero-click searches, occurs when users either find their answers directly on the search page or leave without clicking any links. …
In 2024 60% of Google Searches Conclude Without Any Clicks Read More »
Don’t Panic Here’s a simple guide to quickly finding a new job or starting a freelance business. Why You Lost Your SEO Job Losing your job can happen for many reasons, like company changes or performance issues. But whatever the reason, you need a plan to get back on your feet. …
Imagine you have a favorite shop, but one day you find out it moved to a new location. That’s a bit like what redirects do on websites. They help visitors find the new spot without getting lost. What Are Redirects? Redirects are like arrows that tell your internet browser to go to a different …
The Future of Ecommerce SEO To stay visible in the online shopping world, it’s important to optimize for Google’s product database, using sources like manufacturer sites and YouTube. Changes in Ecommerce SEO Old Focus: Shop category pages were the main focus. New Focus: Google Shopping is becoming the key area, appearing as …
SEO is changing fast, just like trends in music. With new updates and changes in search engines, it’s hard to keep up. Here are some opinions about SEO that might surprise you, but could help your business. 1. SEO is Real Marketing Now In the past, SEO was about tricking search engines. Now, …
If you’re thinking about giving your website a makeover, you need to be careful not to lose all the progress you’ve made in getting noticed on Google. Here’s how you can make sure your website redesign doesn’t mess up your Google ranking. Consult an SEO Expert Early On Before you start changing your …
How to Keep Your Google Ranking Safe When You Redesign Your Website Read More »
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