Do negative reviews from difficult customers frustrate you? Here’s a simple guide to dealing with bad Google reviews about your business. Example of a Bad Review: “No one answered the phone. Sure, it was after hours, but that’s still no excuse! One star!” Every business gets unfair reviews like this at some point, often from …
Learn how factors beyond keywords—like user behavior, machine learning, and intent—are reshaping modern SEO. As SEOs, we often see surprising results in the search engine rankings (SERPs). For example, why does Reddit rank for commercial keywords that usually show ecommerce sites? Or how is an article from The Verge, filled with keywords like “best …
Best Practices for Google Business Profile Video Verification Google Business Profiles (GBP) are a great way for local businesses to get noticed online. But before people can see your profile, you need to verify it by clicking the “Get Verified” link. When you set up your GBP, Google asks you to confirm that your …
Best Practices for Verifying Your Google Business Profile via Video Read More »
The August 2024 Core Update is now complete, taking 19 days to finish. It started on August 15 and wrapped up by September 3, 2024. This update had a significant impact on website rankings and search results. This was not just another routine update. Google used feedback from the September 2023 Helpful Content update, which …
The Rollout of Google’s August 2024 Core Update is Now Complete Read More »
Baidu, Yandex, Naver, and Seznam are transforming the global search landscape by introducing innovative products and features powered by AI and large language models (LLMs). These advancements are not only enhancing search accuracy and user experience but also challenging the dominance of traditional search engines like Google and Bing. For businesses and SEO professionals, staying …
AI Innovations in Global Search Engines: Essential Insights for SEOs Read More »
If you’ve come across the “Crawled – Currently Not Indexed” error in Google Search Console, you’re not alone. In fact, 89% of the 213 Google Search Console profiles I manage have reported this issue. It’s a common frustration for SEO professionals, but don’t worry—there are solutions. Before pushing this error aside, take a closer …
Fix the ‘Crawled – Currently not indexed’ error in Google Search Console Read More »
Google has started rolling out its August 2024 core update, which will take about a month to fully complete. This update isn’t just a typical core update. It’s designed to surface more useful content from small and independent websites, addressing feedback Google received after the September 2023 update, which negatively affected many smaller publishers. …
The Rollout of Google’s August 2024 Core Update Has Begun Read More »
Stay Ahead with a New SEO Approach SEO is changing fast. Recent updates and a big document leak have shaken things up. But with change comes a chance to grow. To succeed now, you need to balance link building, technical SEO, and conversion rate optimization (CRO). Why Link Building Matters Link building helps your website …
The Perfect SEO Strategy: Link Building, Technical SEO, and CRO Read More »
Links still matter – and relevancy matters a lot. Here are even more learnings that could change how you approach link building or digital PR. We went into our analysis of the documents trying to gain insights around a few key questions: Do links still matter? Are some links more likely to contribute to …
Google’s Documentation Leak: 12 Big Takeaways for SEOs Read More »
A massive Google Search internal ranking documentation leak has sent shockwaves through the SEO community. The leak, which exposed over 14,000 potential ranking features, provides an unprecedented look under the hood of Google’s closely guarded search rankings system. A man named Erfan Azimi shared a Google API doc leak with SparkToro’s Rand Fishkin, who, in …
Unpacking Google’s Massive Search Documentation Leak Read More »
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