Learn how to create a “good strategy” for building links and connecting information. A link-building strategy involves understanding three things: Your content assets: The things you create and share. The people who read and create your content: Your audience and creators. How your content is shared: Where and how it gets spread around. …
Are some people still arguing about whether SEO (getting high in search results without ads) is better than PPC (paying for ads)? Should companies hire agencies that only do PPC or SEO, or should they keep these teams separate? The truth is, if marketers don’t use both SEO and PPC together, they are not helping …
How SEO and PPC Reports Can Boost Mutual Success Read More »
Making your YouTube channel successful for your brand involves strategic planning, consistent effort, and understanding your target audience
Sometimes, your website’s ranking for certain words on search engines might go up and down unexpectedly. This is called SERP volatility, and it’s quite normal because many websites are competing for top positions. Don’t worry too much if you see these changes. It’s essential to stay calm and not panic. Instead, take some time to …
How to Deal with Fluctuating Keyword Rankings on Search Engines Read More »
SEO, which stands for Search Engine Optimization, is a process to improve a website’s visibility on search engines like Google. It’s like the slow-food movement in a fast-food world. But how long does it take to see results from SEO? Let’s find out! What are SEO “Results”? Before we talk about the …
The Clock is Ticking: When Will SEO Efforts Bear Fruit? Read More »
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Over the years, Google’s search engine results pages (SERPs) have witnessed significant disruptions due to algorithm updates. From the well-known Penguin, Panda, Caffeine, to May Day updates, these changes have reshaped the search landscape. Google’s approach usually starts with addressing specific issues and gradually evolves into broader algorithmic transformations, often acquiring names before being fully …
Learning from the Past and Present Google Algorithm Updates Read More »
Unveiling the Truth: Spotting an Incompetent SEO Consultant Made Easy! 🎯 Learn the Secrets! 😱💡 #SEO #Consultants
Why it’s important: Microsoft’s Performance Max has new features to make marketers’ work easier. It saves time and helps them reach new audiences. Working directly with Microsoft on Performance Max campaigns gives advertisers more information about how their ads are doing. How to start: To create a campaign with Microsoft Performance Max, follow these five …
Microsoft’s Performance Max is Now Available for a Test Period Read More »
SEO (Search Engine Optimization) is a helpful tool for businesses, but many don’t realize its full potential in increasing sales and making more money. When used correctly, SEO can be powerful in growing a business. In this article, I’ll explain how SEO can lead to more sales and revenue. Connecting SEO Efforts to Making …
How Aligning SEO with Sales Can Boost Your Money-Making Read More »
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